Empty intensifiers & adverbs
Words that turn up the volume without adding information — including adverbs bolted onto plain verbs.
What it looks like
The phrases and patterns that give it away:
trulyincrediblysignificantlyquietly transformsseamlessly runs
In the wild
A real one, quoted verbatim — the underlined words are the tell.
“Which takes us to some unexpected, wild and wonderful places to create brands that have the power to be truly transformative.”
Wolff Olins ↗ — brand-agency web copy
Why AI produces it
Intensifiers and decorative adverbs pad a sentence toward the average length and confidence of the training data without adding any information. ChatGPT / Claude speak overlaps here, but those are specific flagged words; these are the volume knobs bolted onto any sentence.
How UnSlopIt handles it
UnSlopIt flags empty intensifiers & adverbs and rewrites around it — cutting the tell while keeping your meaning, facts, and voice. You see exactly what changed, as a redline plus a clean version.
Related tells
Knowing the tell is half of it. The five-step method covers how to fix a whole draft, not just one pattern.